The website produced for Valagro helps discover where and how to grow the different varieties of plants and flowers

Project description

“The thousand facets of laurel, the medicinal properties of primroses, the fragrance of begonias and….”. The social garden and plant encyclopaedia of the new website designed and developed for Valagro have won the approval of plant, flower and gardening enthusiasts who have uploaded contents and photos, shared information, asked the green team for advice and watched the video tutorials produced by the green experts.

The portal created to support the launch of ONE, a new all purpose fertilizer, represents an innovative way of understanding the communication and interaction on gardening from a social perspective: by registering in the my Garden area users can view the recommended and typical plants and flowers of the area in which they reside, discover their characteristics and the “secrets of the trade”. Furthermore, all the contents posted on Twitter and Instagram with the hashtag #onesocialgarden will be displayed on the website's social wall. What if the flowers don’t blossom and the seeds don’t sprout? A team of experts is on hand to respond to the questions and doubts of registered users.


Via Varallo, 22/A
10153 Turin - Italy
P. +39 0115154600
FAX +39 0115154660

Via Melzi D'Eril, 34
20154 Milan - Italy
P. +39 0231830867
FAX. +39 0231830833

Mauro Di Rosa


Franco Di Rosa